IBM Watson the ICON of Unemployment. What this means for Africa.
IBM Watson the ICON of Unemployment. What this means for Africa. With 30 years of marketing, while working for the poor, it is both fascinating and cruel to watch the IBM Watson Ad campaign. While millions of viewer think technology is cool and the ads of the very human Watson are fun, those of us in the social industries know the flips side of this Smiling Tiger. The Watson ads send a message to consumers of greater accuracy and convenience. However, to the CEO they convey a message of eliminating high paying positions in every industry imaginable. Not to mention Watson is unconditionally loyal and without an ethical conscious. If he says no, just reprogram him, perhaps why he is male. Not so sure if you do that with an IBM Stella. IBM ironically refers to Watson as the “New Guy” in its’ ads. The “New Guy” that replaced the expert or a team of old guys. By building one of the first technology centers in New York City I witness how in a few years deskto...